With a passion for activewear, Holubar have enjoyed continued success for almost 80 years now. What started as a side-project run from a basement in Colorado, USA, has since grown into a globally influential brand, but remains committed to people and the planet.
American Dream, Global Adventure
The Holubar brand got its unofficial start in the basement of husband-and-wife duo Alice and Ray Holubar when they began selling army surplus to outdoor enthusiasts from their home in Boulder, Colorado. The business would soon begin to expand, and Holubar would steadily evolve into one of the USA’s foremost activewear manufacturers. They were among the first to make full use of the then revolutionary fabric nylon which proved to be singularly well-suited to both activewear and outdoor equipment such as sleeping bags.
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